Mission & Vision Statement


Our mission is to create a “One-of-a-Kind” beach club experience that exceeds member expectations by offering the highest levels of service, dining, and social activities in a comfortable, relaxed atmosphere.


Our vision is to become the preeminent private member-owned equity beach club in South Florida by:

Developing and maintaining our “One-of-a-Kind” experience by continuously improving the look, feel and amenities of The Club;
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Sustaining the highest level of personal service, dining and social activities by regularly educating and training our staff, management, and committees on the ever-changing demands of beach club hospitality and social programming;
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Striving to be The Club by which other clubs are measured since we, as a team, recognize that we are responsible and accountable for maintaining the character and image presented to our members and guests; 
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Upholding our financial success by a Board of Directors that carefully limits membership at a level that balances The Club’s financial well-being with maximum membership satisfaction.


  • THE CLUB AT BAREFOOT BEACH
  • 105 Shell Drive Bonita Springs, FL 34134
  • T 239-992-0024
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